Curv® – Market Segmentation: Effectively Allocate Your Marketing Resources
This webinar was featured live November 15, 2018. Please register to view the recording.
Register
In this 60-minute, complimentary webinar, you’ll learn about Curv – Market Segmentation, a mortality-based predictive model that uses Rx data. It enables insurers to more efficiently use marketing resources to attract profitable business and improve the customer experience.
Topics covered
- Curv – Market Segmentation overview
- Market Segmentation’s protective coverage
- Client benefits
- How clients are using Market Segmentation
Who should attend
This session is intended for marketing and business development professionals at insurance companies.
Presenter
Wes Jacobs, MBA
Principal, Business Development, Milliman IntelliScript
Eric Carlson, FSA, MAAA
Principal and Life Actuary, Milliman IntelliScript
